It’s the age-old question for advertising, digital and marketing agencies around the world – how do we put in place equitable and fair fee agreements with our clients that will make us a good margin, but not price us out of the market? Unfortunately, there’s no one answer to this question. Your rate agreements with your clients will depend heavily on who you are as a business as much as who they are as a business – and where you can meet in the middle. To help you find your way through this ever more complicated maze, we’ve put together our best products, services and advice to smooth the path.
Rate Card Analysis
To help get your rates right, we offer a Custom Rate Card Analysis service, which provides you with analysis of your existing Rate Card against industry benchmarks we've been tracking for the past 10 years.
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Rate Card Template
Ensure you don’t miss important terms or charge codes at your next fee negotiation by using a trusted and proven template specifically designed to help structure profitable remuneration agreements.
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Revenue Extraction tips
Check out our blog series on revenue extraction to help you avoid common scoping pitfalls, protect your agency revenue and manage your client's expectations when costing up your next project.
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Agency Rates Reports 2017
Our best-selling Agency Rates Reports are undergoing a serious revamp for 2017! We’ve spent over 10 years tracking agency rates in the Australian market, and our rates reports cover market averages for over 70 services to eliminate debate and provide clear benchmarks to support your fee negotiations. Due for release in July 2017, come back then to get the inside scoop on charging trends across the industry, or enter your email address below if you’d like us to let you know when the report is available. The 2017 report will cover:
- Which rates are falling and by how much
- Which rates are rising and by how much
- What market factors are influencing decreases or increases
- New Agency charging trends and popular revenue models
Purchase 5 or more products and receive a 10% discount!